This Privacy Policy applies to any personal information, which is given by You to Us ("User Information") via the web site located at www.musicchoice.co.uk ("Site"). This Policy is designed to give you a clear understanding of Our responsibilities regarding Your User Information, and help you feel comfortable about the privacy and security of that information.

"You" shall mean you, the user of the Site. "We/Us" means Music Choice Ltd. "Users" means the users of the Site collectively and/or individually as the context allows.

We process personal data only in strict compliance with the Data Protection Act 1998 and associated legislation.

There are some areas of the Site where You will be asked to enter User Information. Any User Information given to Us by You will only be used for the purposes for which it was collected, unless clearly stated at the collection point, or as otherwise specified in this Privacy Policy.

By entering Your User Information, You accept that we may retain Your User Information and that it may be held by Us or any third party company which processes it on Our behalf.

We shall be entitled to use Your User Information for the following purposes:

• Market research, including statistical analysis of user behaviour which we may disclose to third parties in depersonalised, aggregated form;
  
  
• To enable Us to comply with any requirements imposed on us by law;
  
  
• In order to send You any communications which you have requested from us, regarding news, special offers, features of new or existing products or services. These communications may contain advertising or special offers from third parties. You may choose to opt-out of these communications at any time by updating your details on the site, or by selecting the “unsubscribe” link in communications from us.
  
  

We will not disclose your personal information to third parties to enable them to send you direct marketing without your permission to do so.

Information and data is sometimes automatically collected through the use of Cookies. "Cookies" are small text files that store basic information that a web site can use to recognise repeat site visits and as an example, recall your name if this has been previously supplied. We may use this to observe behaviour and compile aggregate data in order to improve the Site, target the advertising and assess general effectiveness of such advertising.

Cookies do not attach to Your system and damage Your files. If You do not want information collected through the use of Cookies, there is a simple procedure in most browsers that allows You to deny or accept the Cookie feature. Note, however, that "personalised" services may be affected if the cookie option is disabled.

Security is very important to Us. Security procedures are in place to protect the confidentiality, integrity and availability of Your User information.

We will comply with all relevant Data Protection legislation in relation to the period for which We retain any information You disclose to us.

You may notify Us of any updates, amendments and corrections to previously collected User Information by using the Change Personal Details section of the site.

We may change this privacy policy from time to time and you should check this page regularly. Your use of the Music Choice Site will be deemed an acceptance of the privacy policy existing at that time.

Any site that you may connect to from here is not covered by this Privacy Policy.

Any queries or comments about this policy should be forwarded to contactus@musicchoice.co.uk.